Faced with the upheaval of the media world, community radios still play a role of very important social link of proximity. How do they live? What prospects for development? Radios portraits very engaged with many ideas to share.
2 advertising network managers will share their experience around these 4 questions; What commercial strategy to restore turnover after the crisis? How can radio media be promoted in the post-Covid context? What business strategy in case of reconfinement? What will change in the commercial approach?