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RadioTour Bruxelles 2024
20 JUNE 2024
Novotel Brussels Airport

Thursday 20 June 2024

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3:PM - 3:PM

[Round Table] From aerial to digital: how do radios weave digital communities?

Salle de conférence

Facebook, X, Instagram, YouTube. . . Every radio station, always very dependent on the algorithms of third-party platforms, now has a digital community. In this roundtable, we will see how this community is built and nurtured. We will also see if the quantity always makes the quality. In other words, the difference between the number of followers and the engagement rate of those followers. Digital communities always weigh heavily on radio audiences. As Thomas Duprel (Editorial Director of Tarmac at RTBF) and Soleen Bouw (Digital Marketing Manager at N-Group) will tell us.

Salle de conférence

Speakers

Thomas Duprel

*Thomas Duprel

RTBF
Editorial Chief of Tarmac
Belgique

Solenn Bouw

*Solenn Bouw

NGroup (NRJ, Nostalgie, Cherie FM Belgique)
Chief Digital Officer
Belgique

Elias Zerrad

*Elias Zerrad

FUN RADIO Bruxelles
Animator
Belgique

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