RadioTour Nancy 2020 23 SEPTEMBER 2020
Novotel Nancy Ouest
Wednesday 23 September 2020
9:40AM - 10:30AM
[Roundtable] The advantages of local radio in 2019 in Region Occitanie
Salle de conférence
The latest Médiamétrie audiences prove, if there is still any need, the interest that listeners have in proximity. And, the radio stations have understood that this is a strong advantage over national networks. This notion of proximity goes far beyond the mere treatment of local news. . . Relocated programmes, concerts, street marketing operations, partnerships with associations, support for local artists, agreements with sports clubs. . . In Region Grand Est, the field of possibilities is immense.