RadioTour Montpellier 2021
18 MARCH 2021
Online

Thursday 18 March 2021

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11:45AM - 12:00AM

[Keynote] 10 good reasons not to sell off radio advertising

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Crisis or no crisis, radio is an essential service whose effectiveness is undervalued. This session will give commercials many arguments to counter the objections related to the price of radio advertising. Michel Colin, consultant, will give you some keys to understanding and concrete solutions to be implemented quickly to meet your advertising objectives in the midst of a health crisis.

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