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2:00pm
2:15pm
Voice: Radio Monetization and Audience Engagement - Key insights and case studies ()
Online
A look into how advertisers are becoming more aware that voice is tech’s “giant next leap” — offering a brand-new channel in the marketing mix.
Speakers
Egta - European Association of TV & radio sales houses
Marketing & Research Coordinator
Belgique
Online
2:15pm
2:25pm
RedTech Top Product Awards ()
Online
The publication is debuting the RedTech Tribe Award program to honor — and showcase — the most innovative and impactful technologies available today. The scheme recognizes and rewards excellence in radio, audio, imaging and podcasting.In addition to the main innovation award, there is a special category designed to encourage creativity and proof-of-concept of projects developed by young industry talent.
Online
2:25pm
2:55pm
[RedTech Talk] Voice-Enabled Advertising: Amplifying Brand Messaging Through Conversation ()
Online
How voice-enabled dialogue ads encourage users to interact with audio ads, which creates an emotional tie with the brand by helping people remember the information they heard and ignite interaction.
Speakers
Online